How can a company turn running a business into profitable play? By getting in the game—the Great Game of Business (GGOB), that is.
More than just a new way of approaching business, the aim of the Great Game is to produce engaged employees, because engaged employees are motivated, informed and excited about coming to work. They know how and why their job affects the company’s bottom line, and they know their individual role in the company—far beyond just knowing their job description.
The Great Game teaches every employee to think and act like business owners—being in the game is more than just opening the books—it’s about helping every employee understand the real story behind the numbers, what the numbers really mean and how their actions directly affect the outcome of the business.
Giving each employee a stake in the business—tying rewards directly to outcomes their actions have a real impact on—empowers them to use their creativity and expertise to innovate. It means that problem-solving is no longer the exclusive purview of the executive. And it means that those closest to the customer can genuinely improve how the customer experiences the business.
Playing the Great Game is ultimately an exercise in communication—and a company that learns to communicate well from the inside and listen to its employees is a company that will really listen to its customers. Playing the Great Game of Business means everybody wins—employer, employee and customer.
To learn more about the Great Game of Business and Dyrand’s progress with it, visit CEO Trent Dyrsmid’s Blog. Or, contact him directly: 1.866.482.7364 x 328. |
